![]() ![]() ![]() Snap had 218 million daily active users at the end of 2019. ![]() As Hulu’s new VP and head of advertising platforms, Helfand will lead the company’s ad strategy, ad product innovation, tech investments and partnerships as well as Hulu’s advertising organization’s engineering operations. Snaps sent between friends, group chats and time on video and voice calls are all up sharply, including increased engagement with ads. Hulu has tapped industry vet Jeremy Helfand to head up the OTT service’s ad platform and tech initiatives. A video ad server pressure-tested at Hulu will be extended across the rest of Disney’s video inventory. Engagement with Snapchat has grown along with other traditional and social media, as people shelter at home but connect however they can. Snap’s video ad business is an area of focus this year. David Roter, who leads agency efforts as VP Global Agency Partnerships and is based in NY, and Claire Valoti, VP International, will continue to report to Gorman. The 2024 Sundance edition will celebrate the festival’s 40th anniversary, with. NBC Universal's executive VP of digital media sales cited. The leading indie film festival returns in person for 2024, taking place January 18 through 28 in Park City, Utah. Matt McGowan, GM for Canada, will also transition to Peter’s team. NBC would not sell ad space to companies unless they signed up for both TV and digital spots. Naylor he’ll will report to Jeremi Gorman, chief business officer, and be responsible for driving the continued growth of the business across the US, Canada and Mexico.Īs part of a new structure, Luke Kallis, VP US Advertiser Solutions, and Dominic Rioux, VP Emerging Advertising Solutions, will report to Peter. Among those who fit the bill, according to the person familiar, are Paramount Globals chief digital advertising officer David Lawenda, who previously was at Facebook, as well as Netflix ad sales. Prior to Hulu, he was VP of Digital Media Sales for NBCUniversal (NBCU) where he ran digital advertising sales for NBCU’s entertainment, news and sports digital properties. ExpressVPN Best all-round VPN for Hulu - and everything else Number of servers: 3,000+ Server locations: 160 IP addresses: 30,000 Maximum. Until today, Naylor served as SVP and Head of Advertising Sales at Hulu, where he’s worked for six years. Peter Naylor, senior vice-president, advertising sales at Hulu, is departing the Disney-owned streaming service to become Snap’s first vice-president for the. Best VPN for Hulu (Image credit: ExpressVPN) 1. Your commitment and collaboration is what makes magic possible and we look forward to taking our relationship to new heights.Snapchat parent Snap has hired Hulu executive Peter Naylor as VP Americas, a newly created position, starting in early May and based in Snap’s New York office. To our Disney+ launch partners who are embarking on this new journey with us, thank you for your trust. as evp, digital ad sales and advanced advertising. Streaming has opened the door for increased accessibility, connecting a more diverse audience with our content and storytelling in the process, and we’re thrilled to bring brands like yours into the story with us. Jim Kellerwho had been vp, national ad sales at Huluis leaving that streamer to join Discovery Inc. This is far from uncharted territory for us – Hulu and ESPN+ are leaders among all ad-supported subscription services, which further bolsters our portfolio of entertainment, news and sports offerings. Peter Naylor, senior vice-president, advertising sales at Hulu, is departing the Disney-owned streaming service to become Snap’s first vice-president for the Americas. Over the years, we’ve celebrated a lot of firsts together and I couldn’t be more excited to mark our newest milestone on December 8th, the launch of advertising on Disney+.ĭisney+ with ads provides greater accessibility to a broader audience and gives consumers ultimate choice and control, which is consistent with all of the ways Disney connects brands with its fans. Peter Naylor, the svp and head of advertising sales at Hulu, is leaving the streaming service for a new role at Snap, the social media platform announced today. ![]()
0 Comments
Leave a Reply. |